This week has been Social Media Week, the third event of its kind with 12 "hosting" cities around the world. Its purpose: reflecting on the global impact of social media and its role as a catalyst in driving cultural, political, economic and social change.
MessageBase recently sponsored a successful seminar, asking the question: do you like social media, but have no clue how to use it to actually grow your organisation? We are convinced that social media is an important business tool, but like many others need to work on how to use it to our advantage.


It’s testing when someone else makes you feel like you’re not good enough. Rejection is such a harsh word. Especially when you’ve been working towards something, built up that courage and completely put yourself out there, just to hear ‘no’. That definitely burns; maybe even feels like a kick in the ribs, making us feel quite vulnerable and low.
Have you ever heard the story of the 4-minute mile?

Thanks to our friend Mike, we had the chance to discover a marvellous charity called 